What is Google Adwords? Google Ads is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users. Launch date: October 23, 2000 STEP1: Campaign goals: When you select a goal, you’ll see suggested campaign settings on the following steps aimed at helping you obtain that goal. Each campaign can use only one goal. Keep in mind the goal you choose should be the main thing you want to achieve for your business. 1. SALES - Drive sales online, in-app, by phone or in-store 2. LEAD - Get leads and other conversions by encouraging customers to take action 3. WEBSITE TRAFFIC: Get the right people to visit your website 4. PRODUCT& BRAND CONSIDERATION: Encourage people to explore your products or services 5. APP PROMOTION: Get more installs and interactions...
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